Who owns yellowbook




















We are already a very strong digital business, 36 per cent of our revenue is digital. Our business continues to perform very well, we are a profitable company. He would not comment on the financial restructure or whether there will be any staff changes in the UK to compensate. Controversial payday loans site Wonga has accelerated its moves to launch a savings service as it looks to soften is perception among consumers.

The latest Ikea ad, which features an army of angry gnomes readying an attack on a couple invading their space with garden furniture, has escaped an ad ban despite tens of complaints to the advertising watchdog it was scaring children. You must be logged in to post a comment. Ownership Status. Financing Status. Formerly PE-Backed. Primary Industry. Media and Information Services B2B. Other Industries. Information Services B2C. BT Group UK.

Primary Office. What you see here scratches the surface Request a free trial. Want to dig into this profile? Request a free trial. HQ Location. Total Raised. Post Valuation. Last Financing Details. The company provides classified business information through its printed director. Rockville Centre, NY.

This time around, existing Yellow Pages advertisers received online listings as part of their subscription service, while consumers were charged only for the telephone connection. Yellow Pages in the meantime had begun development of another delivery technology, providing extended directory information over the telephone. The new service debuted in as Talking Pages; among the features of the new system was the ability to obtain commercial directory assistance outside of one's local calling area.

The Talking Pages service was first tested in the Brighton and Bristol markets, before launching on a national scale in By , British Telecom had initiated a single, nationally available telephone number of the Talking Pages, which provided the service at local calling rates.

Two years later the company added a number for users of the FreePhone cellular telephone service as well. Yellow Pages continued to adapt to and adopt new technologies into the mids. The following year, the Yellow Pages reached the Internet with the creation of a new online version, Yell. That site was extended to include e-commerce capabilities, linking customers to advertiser products, with the creation of Shop Yell in The company continued to broaden its print business as well.

The company also began developing a new design format for its directories, publishing its first "new look" directory in Northern Ireland in The successful test of the design led to a national revamp of the many Yellow Pages editions. By the end of the s these reached more than 90, including the latest, in Gloucester and Swindon, added in Further growth of the Business Page brand continued into the mids, including the launches of editions for the eastern, southern and southwest, and South Wales regions in By then, the company's core Yellow Pages directory had completed its national coverage, with a launch of an edition in Hull.

By the middle of the decade, the company counted more than directory editions across the United Kingdom. Yellow Pages' success story had only just begun, however. The purchase instantly placed the U. Yellow Book had grown into the country's largest independent directory publisher serving a largely eastern seaboard market.

Acquisitions had formed a major part of Yellow Book's growth, especially in the s, when it made a series of acquisitions in New York, New Jersey, and Pennsylvania, before landing RH Donnelley Proprietary East in That purchase raised Yellow Book's directory list to more than editions covering seven states. Yellow Book continued its acquisition spree, buying up several more directory publishers and boosting its total editions to nearly by the time of its acquisition by Yellow Pages.

The purchase also brought in Yellow Book's own online directory service, Yellowbook. The U. Yellow Pages changed its name to Yell Group in as it prepared to claim its independence in the new decade.

Under its new ownership, Yell quickly returned to the acquisition trail.



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